Many authors have a love-hate relationship with shipping books from home. They love getting the instant income, they hate trekking to the post office, waiting in line, having to painstakingly write out all the different addresses. But you can have your...
Tag: author website
Marketing Tips
Your Author Brand – Your Reputation on the Internet
For many authors, the idea of a "brand" is one that they are vehemently against. They think a brand is something manufactured and fake. They want to be authentic. But the truth is, your author brand will emerge regardless. The...
Marketing Tips
SEO: How Small Changes Drive More Clicks
Search Engine Optimization, or SEO, is exactly what it sounds like: ways to make your content more discoverable (optimized) for search engines (Google). Once you get the hang of keywords and phrases, and with the right tools, making your website content...
Marketing Tips
Best WordPress Plugins for Authors
Last week, we talked a little bit about author websites, and what you should put on them. This week, we're going to spend a little bit of time in the "back-end;" that is, the stuff that you put on your...
Marketing Tips
Author Website: Your Home On the Interwebs
Over the past few weeks, we've talked a lot about getting your book set up on different stores, formatting, and ways to help maximize your visibility. Today, we'll be sharing some author website tips, and the best ways to maximize your...